Emergence of digital technologies to decide marketing spends The Indian technology industry is poised for a $37 billion marketing opportunity by 2020 with the emergence of digital technologies, in which 17% will be creative in nature. Spending on digital marketing is expected to grow from 8% to 35% by 2020. The 'Marketing, disrupted: opportunities for the Indian … [Read more...] about Indian Technology Industry is Poised For a $37 Billion Marketing Opportunity By 2020