- A web discovery engine developed by 2 Indians can find out websites specific to interests of users, crosses 25 million hits mark
- Jonathan Siddharth and Vijay Krishnan are the brains behind web search engine- Flipora- are graduates of Sanford University
- Using machine learning (algorithms) search engine analyses users’ browsing history and Facebook use record to discover websites.
- Users spread across 200 countries, facility of 11 languages options to users, developers of engine to make Flipora the Google of discovery.
- Discovery engine uses personalisation technology called FlipCat.
Exams Perspective:
- Search Engine
- Search Engine Optimization (SEO)
- FlipCat
- Social Media